Happy weekend, friends!

shop talk | perfectly imperfect

Welcome to another addition of shop talk–this was a busy week for us as orders from Market began arriving.

I can’t wait to tell you about all of that, but I wanted to answer some of your questions about how we chose product, etc.

shop talk | perfectly imperfect | home decor store

Here’s the thing:  we choose what we love.  period.

We shop for the shop the same way we shop for our home.  We love it–it’s worth a try.

shop talk | perfectly imperfect | home decor store

It’s very tempting to buy items you think people will love…or you think they’ll buy.

But I’m convinced that doesn’t lead to true success.  Buying what we love guarantees our style is what you see in our shop.  Does that mean it’s for everyone?  Definitely not…but I’m not trying to win everyone over.  We have our own style and it will appeal to certain people…and those people like our style.

Make sense?

shop talk | perfectly imperfect | home decor store

I created our shop to be a destination–an experience.  I hope that as we grow, we can change it more and more frequently, creating a new experience many times you visit.

shop talk | perfectly imperfect | home decor store

For instance, we’ve turned 3 couches in 2 months–I NEVER thought we’d sell sofas first.  Never…but we’re going with it.

shop talk | perfectly imperfect | home decor store

We also shop vendors with a bit of a flea-market philosophy.  The new items mix in with the vintage ones & we carry only a few at a time–and it all feels like you’re getting one-of-a-kind pieces with the occasional main-stayers.

Which is exactly the way we style our home.  There’s a method behind the madness.

shop talk | perfectly imperfect | home decor store

As we speak, the shop looks totally different than these pictures.  Yesterday, we received over 200 new items, and oh my goodness, that was crazy.

Crazy fun.

shop talk | perfectly imperfect | home decor store

The point is:  My philosophy in choosing product is simple:

–Do I love it?

–Would I put it in our home?

–Is it completely unique or a great buy of other alternatives?

–Can I sell it much less than a typical home decor/design firm would?

shop talk | perfectly imperfect | home decor store

So, good or bad, right or wrong–that’s how I’m shopping.

But just like this blog, it’s all me, for better or worse.

shop talk | perfectly imperfect | home decor store

swooning over these grain sacks

So far, so good.

P.S.  As always, ask anything you want to know about our shop, business, etc. in the comment section below!